The Aberdeen Angus Cattle Society » Consumer

Selling your own beef starter kits now available

Chrissie — Mon, 10 Aug 2009 11:22:33 +0000

In need of a little helping hand with marketing your own Aberdeen-Angus beef? Well, the Aberdeen-Angus Cattle Society has launched a starter kit which may be able to help you with the necessary advertising and promoting material to put up in your farm shop.

For just £34.50 you can purchase a CD with all the relevant art work, which enables you to take the CD to your priners and get them to print off all you need, including posters, label boxes, banners, flags,window stickers and bunting strips. For more information on this contact Caroline Ford in the office

Freeza Meats reward for Aberdeen-Angus beef burgers

Chrissie — Mon, 13 Jul 2009 11:14:42 +0000

Aberdeen-Angus burgers “like granny used to make by hand” earned Freeza Meats of Newry a major award recently in the prestigious British Frozen Food Federation (BFFF) annual awards 2009.

The 100% Angus burger, developed with assistance from Invest Northern Ireland, was submitted for the awards by Fairway Food Service, a leading catering business that is a major customer of Freeza Meats.

The BFFF judges gave the burger the bronze award in the best new main course catering category, commenting: “the product is really succulent and juicy with a meaty texture in an individual home-style shape. It introduces a new level of taste experience to the Fairway Burger range. It is made from 100% Aberdeen-Angus beef from certified herds.”

Eamon Mackle, managing director of Freeza Meats, said: “This superb endorsement is a marvellous boost for everyone at the company. The six ounce Aberdeen-Angus burger is the latest in a range of burgers that we’ve created for our customers in food services in Great Britain.

“Our decision to develop the burger was influenced by market demand for a quality product that also offered a home-made taste. Fairway also found the new burger an outstanding success at the recent Royal Ascot races.”

Aberdeen-Angus beef salad makes its mark on the Great British Menu

Chrissie — Tue, 02 Jun 2009 08:39:05 +0000

Those of you who were following the BBC’s Great British Menu might want to try your hand at one of the dishes featured – the Aberdeen-Angus beef salad with carrots, horseradish and Shetland Black potato crisps, from chef Kenny Atkinson.

The recipe looks a little intense, but the outcome will surely be worth it and great for a little summer entertaining with freinds and family.

We’ll soon be starting our search for other fantastic recipes using Aberdeen-Angus beef so if you have one you’d like to share drop me a line at chrissie_lawrence@btinternet.com

Aberdeen-Angus steers stops Edinburgh traffic

admin — Fri, 28 Nov 2008 03:41:17 +0000

Aberdeen-Angus steers stops Edinburgh traffic

Celebrating the opening of his aptly named butcher’s shop Well Hung and Tender on Thursday (27 Nov), beef producer Donald MacPherson stopped traffic in the centre of Edinburgh as he paraded a prize winning Aberdeen-Angus steer in front of his new shop in North Castle Street.

Mr MacPherson judged the steer, Fulton the Grapier, from Perth-based George and Aillen McFadzean, the day before at the Royal Highland Winter Fair and purchased him at the show’s sale for marketing through the shop.

Renowned for his Well Hung and Tender beef company, which has seen him and his wife Sarah trade at local farmers markets as well as drive sales through a successful internet sales site www.wellhungandtender.co.uk , the family have now branched out in to the butcher’s trade to capitalise on a wider consumer audience.

“Opening the shop was the next logical step for us. Many of our customers don’t have the time to shop between 9am and 2pm on a Saturday at a farmers market, so opening for six days a week will capture a wider audience.”

Well Hung and Tender Shopfront

The Well Hung and Tender brand is renowned for its quality, award-winning beef which has been recognised by the likes of food critic Tom Parker Bowles. The shop will continue to stock some of the highest quality meat from the MacPherson’s own farm at Berwick-upon-Tweed, as well as neighbouring farmers who are using bulls bred in Mr MacPherson’s pedigree herd.

“These Aberdeen-Angus sired cattle are grass fed, finish to a high standard and are of an incredibly docile nature which has a positive effect on the overall quality of the carcass.